The big picture: Influencer marketing company Later achieved record quarterly revenue, driven by new client wins and expanded services, marking its 12th consecutive quarter of double-digit growth.

Why it matters: This growth signals a robust demand for creator economy services, translating into significant talent acquisition and expansion for companies operating in this space.

Between the lines:

• Later saw 100% year-over-year new business growth.
• Active creators on its platform increased 30%, with payouts rising 89%.
• The company added over 40 employees in Q3 and is actively hiring for nearly 100 open roles.

Staffing & HR impact: Later's aggressive hiring for 100 roles indicates strong talent demand within the influencer marketing sector, potentially impacting recruiter mobility and competition for skilled professionals in marketing and tech. This expansion also highlights the growing need for HR to support rapid scaling in the creator economy.

The bottom line: The creator economy continues its rapid expansion, creating substantial job growth and talent opportunities for specialized marketing and tech professionals.